I’ve been an eLearning designer and developer since 2005. In 2015 I started my own eLearning design company. I began to create Adobe Captivate video tutorials to help promote my business through my own YouTube channel at https://youtube.com/paulwilsonlearning. These videos were intended to attract potential clients looking for a skilled eLearning designer and developer. This strategy proved successful as I’ve worked with clients from all over the world, helping them build highly engaging eLearning solutions. My YouTube channel presented an additional benefit of attracting aspiring Captivate developers to seek me out as a teacher. I now offer both online and onsite training on Adobe Captivate, teaching the skills that users need to build engaging and interactive learning.